Why Choose Us the Computer Troubleshooters Computer IT Franchise ?

Why do people start their own IT business with us? Why have 450 individuals chosen to "start a computer franchise" as a Computer Troubleshooters Franchise?

The reasons they have chosen this path are:

1. They belong to a large, successful, global company, the Worlds number one computer service network.
2. They have a proven and accelerated business growth path, compared to being an independent 'one-person' operation.
3. The Franchisor, with over 450 outlets, in 22 countries, is committed to maintain the uniformity of the system and to promote the brand in order to grow the value of all of our individual businesses.
4. They enjoy the benefits of large corporate, namely pooled resources for marketing, brand awareness and joint purchasing. This can lower operating costs and thus, increase business competitiveness.
5. They have access to a sophisticated internal communications network. Tools available include web based forums, email forums, knowledge databases and archives, across a range of topics such as marketing, technical information, business management and operations.
6. The team of 450 franchise owners is available for technical support. This provides two unique benefits; firstly, an expanse of expertise unavailable from a normal help desk, because franchise owners meet the whole gambit of business situation, and secondly, at any given time, around the global network, there are franchise owners available to provide for immediate assistance.
7. We offer the exclusive rights to sell the Computer Troubleshooters services and National Account products and services within a Protected Territory.
8. Our National and Global network is of immense appeal to many other businesses. Warranty companies, computer equipment vendors, 3rd party maintenance organisations and software companies are typical of national and global accounts that Computer Troubleshooters has alliances with.
9. The collective buying power of a franchise group allows for lower costs in purchasing services, inventory and equipment. Independent businesses usually have less bargaining power with suppliers.
10. The network of Computer Troubleshooters brings additional resources to your business. This may be other franchise owners in your region who can join you on projects, where their different skills sets, and experiences make you more attractive to potential new customers. Or it may be using the resources if the global network to provide you with a larger range of expertise and numbers of personnel.
11. Computer Troubleshooter franchise owners are at the forefront of what is happening across the broad spectrum of IT, particularly in small businesses. Knowledge of industry trends, enhancements, developments become known to individual because they are at the 'coal-face' and this knowledge, as soon as it is encountered by a Computer Troubleshooters, is passed onto everyone else.
12. Computer Troubleshooters provides each individual with the compete range of marketing, business and technical services. A library of information is openly available via www.ct-private.com.
13. The management team is committed to developing the most thorough and inclusive training systems in the industry. Each Franchisee who joins becomes a true partner in the business; we are all working together with a common goal.
14. On your own you have limited resources to turn to when you run into a problem, or when you're looking for ideas to improve your business, or when you just need to vent about some horrible customer experience you just had. With Computer Troubleshooters you have hundreds of others around the world who are doing the exact same thing you're doing, who are building the same business in their area, and who can offer advice, make recommendations, or just be a sounding board for your own ideas and issues. You don't feel alone because you aren't alone, and that makes running your business a lot more enjoyable. It is a lot more fun being part of a franchise than working on your own.

• Who's will own the customer base (eg who collects the money) ?
  
• What is the charge per lead ?
• What value will I have to build in my business?
• How long have they been in business?
  
• Are they committed to a franchise structure & support or do they just want you to find them customers so they can take them over later?

If you can't answer these questions with certainty you may well be building someone elses business, without the guarantees of a franchise agreement there is no guaranteeing of you owning the business to sell when you exit. You may as well be taking a job rather than building a business.

Our experience is that centralised lead generation through a call centre can cost you up to 25% of your potential income versus our automated approach where you book the client directly. Our approach is to keep costs down so you can make the decisions on how your revenue is best spent. We do handle some National Account work centrally in order to service national clients.

I have seen a couple of new IT Franchises that look quite interesting what do you think?

In building Computer Troubleshooters over 10 years in 22 countries means we have already made quite few mistakes that new franchisors are likely to repeat, hopefully we have learn't  from our mistakes. Our experience and scale means we can invest in the future and in support. We are also able to leverage vendors on a global and Australia wide basis. We also have supplier deals  for insurance, efpos, printing, etc which means by joining us you get to leverage off our buying power. Joining a franchise is about reducing risk through leveraging brand,  expertise, and scale. Computer Troubleshooters is hard to beat on these criteria.

Why do you target Small Business rather than Home users?

Again our experience has taught us that this section of the market is looking for a reliability, good knowledge, and local service that the computer Troubleshooters Franchise provides. We still service home markets and in fact many Small Businesses are located on home premises so there is no clear definition. However the profile of our average Franchisee is clearly more qualified that the average Geek type home service operator. So we see Small Business as a more aligned to our skills and brand.

Why not go it alone?

The option of establishing your own stand alone brand and business is a legimate option for most people considering the franchise. Statistics indicate that the failure rate of an independant business is much higher because the business takes on more risk & cost - risk in terms of needing time in startup mode establishing a brand, operations, marketing,  processes, source vendors and suppliers, and without mentoring & peer support. When you start with Computer Troubleshooters we focus on building a client base rather than starting from scratch. The business can claim to be part of a large group with over 10 years history and the ability to market at a premium with the knowledge you are supported plus the benefits of established brand and marketing presence built over this time.

If you want more of a feel for our business our Global CEO runs a BLOG - check it out at http://technologysolved.blogspot.com